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growing your business

Small business owner holds floral bouquet
Business

Dispelling a Few of the Biggest Bartercard Myths

Most business owners would agree that we’re currently travelling a pretty bumpy economic road, and there may be even rockier terrain ahead. Keeping cash flow in your business while getting new customers is now more important than ever. Not all…
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September 14, 2020
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Business

How Businesses Can Successfully Deal with Change

As the economy tries to recuperate from the pandemic, market conditions and consumer spending behaviour are changing, now more than ever. Adapting to these changes can prove enormously challenging, especially for small-scale businesses that are flat-out just trying to keep…
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August 27, 2020
“Thank You” screen on laptop, confirming online customer order
Business

What Makes Good E-Commerce Customer Service

In such a competitive economy, online businesses must take advantage of available technology, boosting customer service efforts to get ahead of the competition and increase customer satisfaction. There's no doubt that the world of e-commerce has changed the way business…
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August 27, 2020
White arrows pointing up against blue background
Business

Why Growth Can Be Difficult For Many Businesses

As your business grows, so do the challenges you face. A growing customer base and higher sales present opportunities, as well as problems. Recognising these obstacles which come with growth will allow your business to face them head-on, and develop…
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August 26, 2020
Lone businessman carrying briefcase
Business

The Introvert’s Guide to Business Networking

Business networking can often be an uncomfortable task. Reaching out to professionals outside your immediate circle can be overwhelming or anxiety-inducing, yet networking remains crucial to your business success. So, how can introverts up their networking game? We discuss how…
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August 18, 2020
Neon light of shaking hands
Business

How is Customer Loyalty Changing?

Customer behaviour is rapidly changing, from the way consumers shop to how they interact with brands. The same goes for the customer loyalty landscape, as changing demands call for changing solutions. For this reason, businesses shouldn’t just rely on outdated…
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August 17, 2020
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Uncategorized

Turning Great Customer Service into Extra Income

Your customers are the lifeline of your business; they grow and sustain your company when they’re treated as a priority. Whether you’re a startup or a large corporation, any successful business owner knows that success starts when you put your…
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August 2, 2020
Animated graphic of the conversion funnel, showing people going in and money coming out
Business

Rethinking Your Business’s Sales Funnel

For many businesses, the sales funnel has served to visualise and quantify the process of converting leads into customers. It has helped many business owners better understand this process, but is the conventional conversion funnel still relevant today? Below, we…
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August 2, 2020
A content marketer typing on a laptop in a café
Business

Content Strategies for New vs Existing Customers

Content marketing could be a boon for your business if managed correctly. Informative, engaging, and relevant content helps attract new customers, keep loyal ones, and drive profitable customer actions. The most common mistake marketers make in content marketing is creating…
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July 27, 2020

Bartercard is a simple, flexible barter system that converts slow moving stock, downtime, spare capacity or vacant seats into extra sales.

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