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small business owner

Salesperson turning a knob to select customer retention strategy instead of acquisition.
BusinessMarketing

New or Returning Customers: What’s Your Focus?

Customers, new or old, are crucial for running a successful business.  However, while all types of customers are equally important, their distinct characteristics require different marketing strategies.  Understanding these differences is essential for effective resource allocation and strategic planning. New…
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February 27, 2024
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Business

Managing Your Surplus Inventory

Too much excess stock or capacity ties up capital and can restrict you from investing in things you need.  In this update, we’ll help you re-think your approach to reducing your excess stock so you can grow your business. What…
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June 28, 2023
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Business

Strategic Investment: Areas for Your Business Growth

When it comes to expanding your business and boosting profitability, investments play a crucial role. It’s essential to strategically invest in the right areas to stay ahead of the competition and ensure long-term success. But which areas should you focus…
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June 21, 2023
Businessman analyses profitability of working companies with digital augmented reality graphics, positive indicators in 2023, businessman calculates financial data for long-term investments.
Business tips

Tips for a Successful New Financial Year

Planning for a new financial year is essential for every business to ensure its success. Here are some tips to help you prepare for the year ahead: 1. Review financial statements Review your financial statements from the previous year and…
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June 12, 2023
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Business

Effective Strategies for Monitoring Cash Flow

Ensuring smooth cash flow is crucial for the success of your business. By implementing a few strategic measures, you can keep your company's finances flowing seamlessly. Here are some effective tactics to help you stay on top of your cash…
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May 31, 2023
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Business

Ways to Enhance Work Efficiency

In today's fast-paced world, it is essential to work efficiently to stay competitive and succeed. Efficiency is the ability to do things quickly and effectively without wasting time, money, or resources. Whether you're a business owner, an employee, or a…
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March 7, 2023
A business owner holding a tablet displaying the words Online Marketing and ideas
Marketing

Stretching Your Marketing Dollar

They say every dollar counts, and no more so than during the current economic climate.  No business can afford to waste its limited marketing resources on hit-or-miss campaigns. It’s essential to plan and track marketing efforts so you can evaluate…
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August 30, 2022
A business owner holding a chalk board with the words Out of Office!
BusinessLifestyle

Taking a Break from Business

Since the beginning of this decade, the business world as we know it has changed.  Lockdowns, remote working, and hybrid learning have taken their toll on businesses and families.  As a small business owner, it’s been a tough time for…
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August 1, 2022
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Business

Business Leader Spotlight: Warren Buffet

A self-made billionaire and one of the world's wealthiest people, business leader Warren Buffet is regarded as one of the most brilliant investors today. He has made countless financial investments and business deals, applying his knowledge and expertise in the…
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July 4, 2022