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trade dollars

Sale sign in front of an empty clothing rack in shop window
Business

What Does Discounting Really Cost Your Business?

Many businesses are struggling during the Covid-19 pandemic. If you still have your doors open, either literally or online, you might feel you need to do whatever it takes to keep customers interested. You may find it tempting to discount…
May 6, 2020
Arrangement of business items around laptop computer, for getting new customers during lockdown
Business tips

Three Tips to Reach Your Customers Online

Now is a very important time to be connecting with your customers online. Whether you’re an essential service or working from home in self-isolation, there’s still an opportunity to keep the lines of communication open between your business and its…
April 23, 2020
small-business-technology
Business

Will Investing in New Technology Boost Your Small Business?

Every business, no matter how small, relies on technology for marketing, communication, and recording vital information. Technology makes business processes more efficient, allowing them to promote their products and services more creatively. There’s no denying that the right technology can…
April 7, 2020
Woman working with notebook and laptop computer, writing content to get more customers
Business tips

Three Benefits of Content Marketing

Content marketing is a valuable tool to grow your business. It should play an important role in your overall marketing strategy. Engaging, informative, and persuasive content helps you get more customers by providing them with the information they need to…
March 30, 2020