Whether you want to scale up in leaps and bounds or at a steady incline, metrics are a critical part of tracking progress and success. Want to chart your progress but don’t know where to start? Read these five tips…
AnnaApril 11, 2018
The world is forever changing and standing out in a market that’s louder, faster and where customers are more discerning can be harder than ever. Follow these tips to re-think your approach and attract new customers to your business every…
AnnaMarch 21, 2018
Gen Z is quickly coming up in the ranks as the next wave of shoppers to follow Millennials. That's anyone born post-1998 and there are a few common characteristics to consider when it comes to capturing this discerning market. Firstly,…
AnnaMarch 14, 2018
With such fierce competition and all consumers looking to bag a bargain, it’s no wonder they turn to discount websites such as GrabOne, Scoopon and Groupon for offers. Why wouldn’t you? Daily deal websites charge a fee of approximately 15-20% of…
AnnaFebruary 23, 2018
From AI to VR and the purchasing patterns of Gen Z (who’ve eclipsed millennials by $3 per year), these are the top business trends to consider in 2018 as the economy embraces everything digital. WhatsApp? Must-have business apps in 2018…
AnnaFebruary 21, 2018
The media landscape is changing at a rapid rate and businesses have to adapt to keep up. Today the most successful brands are connecting to consumers in experience-based and collaborative ways. A similar approach applies to advertising which has shifted…
AnnaFebruary 14, 2018
It’s a simple concept of exchanging products and services, yet there are still misconceptions when it comes to Bartercard. This week’s blog sets the record straight and dispels the most common Bartercard myths, whether you are already a member or…
AnnaJanuary 31, 2018
Direct competition can be a real doozy. If you’re selling something that’s almost identical to your competitor, you have a hard road ahead unless you find a point of difference and do it well. But you can also make simple…
AnnaJanuary 17, 2018
2018. We can’t believe it’s already arrived. To set you up for success, this week’s blog breaks down just what sets successful, innovative businesses apart from the rest – the latest research from marketing expert Dr. George Day at the…
AnnaJanuary 10, 2018
